Analytics Manager
Job description
The Manager, Client Analytics designs, customizes and maintains business analytics and measurement platforms, performing data manipulation, visualization, quantitative analysis and statistical modeling for media clients. The role reports to the Director of Analytics and supports campaign measurement and insight generation.
At a glance
- Employment
- Full-time · Employee (employment agreement)
- Work mode
- Hybrid · United Kingdom
- Languages
- English
What you'll do
- Apply deep knowledge of basic statistics (significance testing, correlation analysis, confidence intervals, descriptive statistics) to support analytical solutions
- Use statistical modeling techniques (regression, classification) to extract business value from campaign data
- Utilize programming languages (Python, R, SQL), statistical packages (SciPy), and Google tools (BigQuery, Tensorflow, Datalab) to prototype and deliver data-driven solutions
- Recommend and develop technical solutions with guidance from senior leadership
- Define project scope, setup, and effort estimation in collaboration with the account Analytics lead
- Build and maintain strong relationships with Analytics leads and gain a deep understanding of client challenges
- Work closely with key stakeholders to assess project needs and ensure delivery of best-in-class analytics work
- Collaborate with regional leadership on process development, improvement, and compliance
- Support campaign measurement, determine incremental lift from marketing activities, and manage reporting and data needs (ingestion, cleaning, delivery)
- Code in SQL and Python to create reports and build dashboards; automate recurring workloads to improve efficiency
- Generate meaningful insights using advanced analytics/statistical techniques; create dashboards and presentations for wider teams
- Ensure continuous collaboration and progression across bands, disciplines, and offices
What we're looking for
- Relevant industry experience in analytics-focused roles
- Degree in an applied quantitative field (data science, mathematics, statistics, engineering, economics, business management, computer science, or related)
- Understanding of marketing campaigns, objectives, and measurement techniques
- Proficient coding skills in statistical software (R, Python, SciPy), programming languages (SQL, Python), and MS Office tools (especially advanced Excel/Google Sheets)
- Experience in owning and delivering analytics projects, including correlation, regression, significance testing, A/B tests, and supervised machine learning
- Practical understanding of data science techniques, statistical analysis, and modeling
- Passion for data analysis, troubleshooting data anomalies, integrating data from multiple sources to create repositories for data science models
- Ability to transform raw data into actionable business insights for decision-making and strategic planning
- Strong logical thinking, problem-solving, and stakeholder management skills
- Excellent verbal and written communication skills
- Adherence to quality standards and ability to plan and prioritize work
- Right to work in the UK
Nice to have
- Prior experience in digital agency or consulting
- Experience using or building reports with business intelligence tools
- Experience in applying big data, statistics, and analytical techniques to solve client problems
- Business acumen to provide actionable strategic recommendations
Your team
Choreograph
WPP's global data products and technology company, delivering the Open Media Studio, an AI-enabled media and data platform
Benefits
- Competitive medical, group retirement plans, vision, and dental insurance
- Significant paid time off
- Preferential partner discounts
- Employee mental health awareness days
- Employee resource groups and frequent in-office events
Apply
Direct apply at wppmedia
Opens the job posting at wppmedia
About WPP Media
WPP's AI-driven media operating unit
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. Choreograph is WPP's global data products and technology company.
Mission
To transform marketing by building the fastest, most connected data platform that bridges marketing strategy to scaled activation
Key facts
- Media and advertising
- Choreograph team is over 1,000 strong across 20 markets around the world
- WPP Media is part of WPP
- Hybrid approach with teams in the office around four days a week
What they value
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise