Junior Creative Strategist
Level inferred from job title
Job description
A junior creative strategist role at Elavate, a UK multi-collagen brand for women 40+, owning the step between raw ad scripts and finished, launch-ready video ads. The role reviews edits, briefs editors, keeps the production pipeline moving and builds AI-assisted workflows.
At a glance
- Employment
- Full-time · Employee (employment agreement)
- Work mode
- Remote · Europe
- Pay
- GBP 40,000 – 45,000 / year
What you'll do
- Review every ad before it goes live: watch every first draft from in-house editors and agency partners and leave timestamped notes in Frame.io
- Catch everything: captions, typos, clipped words, audio levels, pacing, weak B-roll, hooks that don't stitch into the body, the product showing too early
- Push past "correct" to "better": stronger hook visuals, music, SFX, text styles and cuts
- Plan 3-6 cutdowns and extra hook variations for each ad, so we test more versions of every idea
- Turn scripts into clear briefs, with a short Loom showing the dream edit
- Give specific feedback ("change X because Y") so the same note never comes up twice
- Run weekly check-ins with your editors, match work to their strengths and keep output on track
- Own the production board in Notion: assign edits, chase deadlines and reassign when someone's off
- Get influencer content over the line: every hook, every file and whitelisting access, tracked and ready
- Hand final files to media buying, named and labelled so launches are clean
- Read the comments on our live ads for objections, questions and new hook ideas
- Know which ads are winning and why, and bring those patterns into the next edit
- Keep a swipe file of the best DTC ads and new formats worth testing
- Help build our AI editing pipeline, using tools like Claude Code, Higgsfield and ElevenLabs
- Keep teaching the system: feed it new formats, references and examples so the output improves every week
- Help editors adopt new tools, and check AI edits as closely as human ones
- Review agency scripts and fix logic or flow issues before anything gets filmed
- Write bottom-of-funnel scripts, hooks and variations using our copy frameworks and AI tools
What we're looking for
- Strong with AI: uses Claude every day, comfortable in Claude Code, and has built automated workflows that save real time
- A ruthless eye for detail: spots a typo, a clipped word or a flicker on the first watch
- Clear, specific feedback: can explain exactly what to change and why, in writing or on a Loom
- Technical confidence: understands how video editing works (Premiere, CapCut, DaVinci or similar) and picks up new tools fast
- Taste for direct response: watches a lot of ads, knows why a hook stops the scroll, and cares whether an ad sells, not just how it looks
- A team player: collaborative, responsive and active on Slack, working under senior strategists
- Ownership and speed: juggles several projects, chases people without being chased, and figures things out before asking
- No ego: takes blunt feedback well and acts on it fast
- Based in the UK or Europe, working remotely
Nice to have
- A background in video editing, content creation or creative strategy
- Experience at a DTC brand or performance agency
- An understanding of acquisition numbers: ad spend, cost per purchase and what makes an ad scale
- An interest in direct response copywriting
- Something you've built yourself: a side project, a small business or a startup
Apply
About Elavate
A UK multi-collagen brand for women 40+
Elavate is a UK multi-collagen brand for women 40+, launched in 2024 and grown into one of the fastest-growing DTC brands in the UK. It is fully bootstrapped and has grown almost entirely through performance ads. The founder, Alex, started it after getting fed up of buying his mum overpriced, low-quality, bad-tasting collagen, so he made one that actually works, tastes great and is affordable.
Mission
Help women 40+ feel like themselves again through menopause and beyond
Key facts
- 2024
- Launched in 2024
- Fully bootstrapped
- Grew almost entirely through performance ads
- Puts out 100+ new ad concepts a month across influencer, UGC, high-production, AI and animation formats
What they value
- Move fast
- Own our work
- Hold each other to a high standard
