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Marketing Lead
Contract type
Ongoing
Work mode
Remote · United Kingdom
Experience
Senior · 5+ years
Job description
First dedicated marketing hire in the UK for an AI legal research company, owning marketing strategy and execution end to end. The role is measured on qualified pipeline handed to the SDR and AE team.
At a glance
- Employment
- Full-time · Employee (employment agreement)
- Work mode
- Remote · United Kingdom
- Languages
- English – fluent
- Pay
- GBP 55,000 – 70,000 / year
What you'll do
- Own pipeline: SEO and content, paid search and LinkedIn, email nurture, webinars and free-trial campaigns; measured on qualified pipeline handed to the SDR and AE team
- Sharpen how Nylon shows up in the UK accountancy and legal market: website, thought leadership, case studies, PR and awards, and the marketing side of ICAEW and ACCA relationships
- Own product marketing messaging, turn what the product does into language that lands with a tax partner or managing partner, keep positioning against incumbent research providers sharp, and equip the sales team with battlecards, decks and one-pagers
- Get the company in front of the right people: ICAEW and ACCA events, industry conferences, own roundtables and customer community; some travel within the UK
- Set up attribution and reporting in the CRM (Attio) and kill what is not working
What we're looking for
- 5–8 years in B2B marketing, with at least a few of those in SaaS or a subscription product, ideally selling to professional services (accountancy, legal, financial services)
- Have built something from little or nothing before: a demand-gen function, a content programme, a launch; comfortable being the strategist and the person executing
- Fluent in SEO and analytics, paid search and paid social, marketing automation and CRM, and AI tools
- Write well: clearly, quickly, without fluff
- Commercially minded: care about pipeline and revenue, not vanity metrics, and enjoy working shoulder to shoulder with a sales team
- Curious about AI and about how professional services firms are changing; able to learn the market fast without a legal or tax background
- Must have the right to work in the UK
Nice to have
- Experience marketing to accountants or lawyers
- Familiarity with ICAEW, ACCA or Law Society ecosystems
- Hands-on experience with webinar programmes or partnership marketing
Benefits
- £55,000–£70,000 base, depending on experience
- Real ownership: you set the strategy, you get the budget, you build the team as we grow
- A product customers rely on daily and a market that is being reshaped by AI right now
- A small, fast, international team across the UK, Australia and New Zealand
How to get hired
- 1Send a CV and, instead of a cover letter, one page on how you would generate qualified pipeline for Nylon in your first 90 days
Apply
Direct apply at Nylon
Opens the job posting at Nylon
About Nylon
Nylon is the trading name of Law Cyborg Limited, an AI legal research company with 1,900+ firms as customers. It is a founder-led company with a small, fast, international team across the UK, Australia and New Zealand.
Key facts
- 1,900+ firms as customers
- First dedicated marketing hire in the UK
- Founder-led company
- Small, fast, international team across the UK, Australia and New Zealand
- Nylon is the trading name of Law Cyborg Limited
- Strong accreditation credentials
