TH
Paid Media Creative Strategist (Africa/Europe)
Talent Hackers
Contract type
Ongoing
Work mode
Remote · Albania, Algeria, Andorra, Angola +9
Experience
Senior · 5+ years
Job description
A Paid Media Creative Strategist role for a digital marketing agency, supporting ad concept ideation, creative briefing, and performance analysis across multiple brands. The role focuses on developing hooks, headlines, and messaging directions and reviewing ad performance to recommend iterations.
At a glance
- Employment
- Full-time
- Work mode
- Remote · Albania, Algeria, Andorra, Angola +9
- Languages
- English – fluent
What you'll do
- Understand customer pain points, desired outcomes, objections, and buying motivations
- Identify new creative angles and testing opportunities
- Develop hooks, headlines, ad concepts, and messaging directions
- Write clear briefs for static ads, videos, and other creative formats
- Make sure each brief clearly explains audience, message, concept, and visual direction
- Review ad performance and identify patterns across angles, formats, audiences, etc
- Understand why a creative may be working or underperforming
- Recommend iterations, new concepts, and future tests based on performance
- Keep track of what has already been tested to avoid repetitive ideas
- Manage multiple brands, briefs, revisions, and deadlines
- Collaborate with designers, editors, copywriters, media buyers, and account managers
- Stay aware of advertising trends while keeping ideas relevant to each brand
What we're looking for
- 5+ years of experience in strategic marketing, brand development, and/or management
- Strong project management and copy writing / editing skills
- Extremely organized, dependable, and proactive in communication
- Confident in managing timelines and juggling multiple projects and tasks at once
- Excellent (C-level) English communication and project management skills
- Ability to work full-time PST aligned (EST acceptable)
Nice to have
- Background working with ecommerce companies and brands
