Product & Services Marketing Director (EMEA)
Job description
A Product & Services Marketing Director role at ARKANCE, leading and building a new Product & Services Marketing team across the EMEA region. The role focuses on market insights, positioning and messaging, go-to-market execution, and performance tracking.
At a glance
- Employment
- Full-time
- Work mode
- Remote · Afghanistan, Albania, Algeria, Andorra +40
- Languages
- English – fluent
What you'll do
- Build and manage a team of Product & Services Marketing Managers and a Community Manager; define roles, workflows, and career paths within the team
- Consolidate market trends and competitive intelligence across EMEA; lead voice-of-customer initiatives and develop a deep understanding of key industries
- Define positioning, value propositions, and messaging; contribute to structuring and packaging offers
- Build and execute multichannel GTM plans in partnership with Services, Sales, and Marketing teams; support sales enablement with tailored materials
- Define and monitor key metrics, set up feedback loops, and communicate results internally to influence the roadmap
What we're looking for
- Bachelor's degree or higher in Business, Marketing, or related field
- 8+ years of experience in product launches, product marketing management, or go-to-market strategy
- Deep knowledge or strong interest in the AEC, Infrastructure, and Manufacturing industries
- Strong analytical, strategic, and project management skills
- Competent in competitive analysis, market research, and enablement skills
- Excellent communication and storytelling abilities
- Knowledge of marketing tools (HubSpot, Canva, WordPress), business management tools (NetSuite, Airtable), and collaborative tools (Miro)
- Fluent English (verbal and written) is a must
- Collaborative leadership, strong interpersonal skills, strategic thinking, customer-centric, and results-oriented
Nice to have
- Other European languages are a plus
Your team
Product & Services Marketing
A new Product & Services Marketing team being built from scratch across the EMEA region
Benefits
- An excellent salary package including basic salary and bonus is on offer
Apply
About ARKANCE
ARKANCE is a global company specialising in providing technology solutions and services for the architecture, engineering, construction (AEC), and manufacturing industries. They focus on enhancing efficiency, quality, and profitability through advanced automation and purpose-built software solutions. ARKANCE is a fully owned subsidiary of the French B2B Services Group Monnoyeur.
Mission
ARKANCE aims to empower businesses to design, build, and solve the challenges of tomorrow.
Key facts
- 2018
- Technology solutions and services for AEC and manufacturing
- Fully owned subsidiary of the French B2B Services Group Monnoyeur
- Monnoyeur group founded in 1906 and operates in the construction, industry, and agriculture sectors
- ARKANCE was established in 2018 with a vision to become a leading partner for digitalisation of the construction and manufacturing sectors