Regional Demand Generation Marketer

Contract type
Ongoing
Work mode
Remote · United Kingdom, Netherlands
Experience
Senior · 7+ years

Job description

First Demand Generation Lead for EMEA, Middle East and Emerging Markets at LangChain, owning regional demand strategy and pipeline for LangSmith. The role builds and runs localized full-funnel campaigns and a repeatable regional playbook.

At a glance

Employment
Full-time · Employee (employment agreement)
Work mode
Remote · United Kingdom, Netherlands
Languages
English – fluent
Pay
GBP 95,000 – 125,000 / year

What you'll do

  • Build the EMEA demand plan: which markets, which segments, which channels, and what each is expected to return
  • Own an EMEA pipeline target and report against it sourced and influenced, by channel and by market
  • Decide how the regional demand budget gets allocated for localized programs
  • Partner with performance marketing on localized 3rd party promotion, paid search, paid social, and retargeting strategy, including account-level and contact-level targeting to give sellers air cover in named accounts
  • Run a regional webinar cadence across live demos, thought leadership webinars, technical workshops, and customer stories, in local time zones with local speakers where it helps
  • Adapt global LangSmith narratives and build region-first campaigns when the market needs something different
  • Build segmented nurtures and post-event follow-up for regional leads, with attention to language and time zone
  • Work directly with EMEA AEs and SDRs to understand what converts in-region and co-design follow-up plays that drive pipeline
  • Partner closely with Field Marketing to build joint regional plans, align priorities, and create a coordinated interface into the sales team
  • Support new-hire ramp by identifying warm signals, share campaign hand-off details, marketing programs, and proven outreach plays reps can use in their first 90 days
  • Collaborate with RevOps on targeting, routing, campaign tracking, and reporting to improve regional execution and pipeline visibility

What we're looking for

  • 7+ years in B2B demand generation, growth marketing, or integrated campaigns, ideally in developer tools, infrastructure, or technical SaaS
  • Track record of building demand programs in EMEA across multiple countries, with a clear view of where localization matters and where it doesn't
  • You've personally run paid, webinars, lifecycle, and ABM
  • You write the copy, build the landing page, pull the report, and launch the campaign
  • Comfortable with a technical product and a technical audience; able to hold a conversation about agents, evals, and observability without a script
  • Strong partner to Sales; worked shoulder to shoulder with AEs and SDRs and comfortable with a pipeline number
  • Fluent in the numbers: funnel conversion, CPL, cost per SQO, pipeline contribution, and attribution's real limits
  • Working command of a modern stack, Hubspot, Influ2, Qualified, Goldcast, Zoom Webinar, Zapier, SFDC, Reo.dev, and Clay
  • Comfortable with ambiguity and true ownership

Benefits

  • Medical, dental, and vision coverage
  • Flexible vacation
  • 401(k) plan
  • Meals on in-office days in the US and more
  • Meaningful equity
  • Locally competitive benefits aligned with regional norms and regulations for EU, UK, and APAC team members

Apply

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About LangChain

Make intelligent agents ubiquitous

LangChain builds the foundation for agent engineering in the real world, helping developers move from prototypes to production-ready AI agents. It began as widely adopted open-source tools and has grown to also offer a platform for building, evaluating, deploying, and operating agents at scale.

Mission

To make intelligent agents ubiquitous.

Key facts

  • AI / developer tools
  • $125M raised at Series B from IVP, Sequoia, Benchmark, CapitalG, and Sapphire Ventures
  • Offers LangSmith platform for building, evaluating, deploying, and operating agents at scale
  • Started as widely adopted open-source tools

Partners & customers

IVPSequoiaBenchmarkCapitalGSapphire Ventures