Sales Development Representative: Sales Enablement
Job description
A Sales Development Representative supporting the UK & Europe sales process at Crimson Education through lead follow-up, consultation support, programme and proposal preparation, client communication and sales administration. It is a full-time remote role that can serve as a platform to move into a full sales consultant role.
At a glance
- Employment
- Full-time
- Work mode
- Remote · Europe
- Languages
- English
What you'll do
- Call, email and message MQL, webinar, event and school leads to support timely follow-up and progression towards consultation
- Respond to prospective family enquiries in a professional, warm and timely way
- Support consultation booking by following up with leads, confirming details and helping families understand next steps
- Provide relevant resources to families where appropriate, including webinar links, case studies, admissions guides and programme information
- Support event and campaign follow-up by helping segment leads, identify next actions and track engagement
- Maintain a professional early point of contact for families who are not yet ready for a full sales conversation
- Support Sales Consultants and Academic Advisors with preparation before consultations, including student context, lead notes, relevant campaign information and prior communication history
- Create and format student appraisals, programme proposals, tailored recommendations and supporting documents
- Prepare high-quality Canva and PandaDoc materials quickly and accurately, using approved templates and guidance
- Support the preparation of post-consultation follow-up materials, ensuring they are clear, polished and aligned with the family's goals
- Help ensure each family receives the right documents, links, resources and next-step instructions after consultation
- Follow up on missing information required to complete appraisals, proposals, contracts or invoices
- Maintain accurate Salesforce records, including lead notes, consultation status, next actions, family requirements and follow-up tasks
- Support invoice creation, payment follow-up and administrative coordination where required
- Help manage the movement of leads through the sales funnel by ensuring tasks, documentation and next steps are completed on time
- Track which families have received appraisals, proposals, contracts, invoices and follow-up resources
- Work across platforms including Salesforce, Groove, Canva, PandaDoc, Google Workspace and internal Crimson systems
- Maintain strong attention to detail across spelling, formatting, pricing, student information, dates and programme details
- Help Sales Consultants stay organised by supporting follow-up requirements, campaign tracking and documentation requirements
- Support the creation and maintenance of reusable sales assets, templates, FAQs and follow-up materials
- Identify common client questions or process bottlenecks and suggest ways to improve communication or documentation
- Help ensure that Crimson's tone, formatting and client-facing materials remain polished and consistent
- Work closely with Sales, Marketing, Admissions and Operations teams to ensure families experience a smooth and professional journey
What we're looking for
- Excellent organisation skills and very strong attention to detail
- Strong written and spoken English
- Ability to work quickly and accurately across multiple tasks and deadlines
- Experience using Canva, PandaDoc, Salesforce, Groove, Google Workspace and similar tools, or able to learn quickly
- Strong commercial acumen and sales mindset
- Strong administrative ability, including document preparation, CRM updates, invoice support and follow-up tracking
- Professional, warm and confident communication style with parents, students and internal teams
- Strong phone manner and ability to build rapport with families when supporting lead outreach
- Ability to follow templates while also applying judgement and accuracy
- Comfortable working in a fast-paced sales environment without needing to be the primary salesperson
- Able to manage repetitive process tasks while maintaining quality and care
- Strong judgement around confidentiality, family information, pricing and client communication
- Interest in education, university admissions and helping families make important decisions
- Calm, practical, reliable and solutions-focused
- Able to support sales outcomes without needing to own the full sales conversation
Nice to have
- Experience in sales support, admissions support, education administration, client services, customer success, operations or sales coordination
- Experience preparing proposals, appraisals, reports, client-facing documents or contracts
- Experience with Canva, PandaDoc, Salesforce or similar CRM/proposal tools
- Experience working with parents, students or high-consideration client services
- Familiarity with UK, US or international university admissions is helpful, but not essential
- Prior experience in an education, tutoring, EdTech, school or admissions environment is advantageous
Your team
UK & Europe sales team
Benefits
- Be part of a mission-driven company helping students reach the world's top universities
- Remote working opportunity
- Ongoing training and mentorship
- Exposure to a fast-growing global EdTech company
- Work closely with experienced Sales, Admissions, Marketing and Operations teams
- $1,000 training budget per year
- Psychologist on staff
- Fireside chats and workshops to help the team continuously level up
- Radical Candour is a feedback approach we live by
- We're a global player with 28+ markets across the globe
Apply
About Crimson Education
The world's leading college admissions consulting firm
Crimson Education is a college admissions consulting firm with over 1,490 Ivy League offers and 2,410 to the US Top 15. Crimson students are 7x more likely to get into the Ivy League than their peers. Crimson brings together former Ivy League and Top 20 admissions officers, professors and PhD teaching fellows, past ISEF winners and judges, and capstone project mentors.
Mission
Help ambitious students gain admission to the world's top universities through expert-led guidance and proven, data-driven strategies
Key facts
- Education / college admissions consulting
- Over 1,490 Ivy League offers and 2,410 to the US Top 15
- Crimson students are 7x more likely to get into the Ivy League than their peers
- Recently featured on the front page of the Wall Street Journal
- Global player with 28+ markets across the globe
What they value
- Radical Candour
