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Senior Analyst — Customer (Beauty)
Contract type
Ongoing
Work mode
Remote · Manchester, United Kingdom
Experience
Mid-level · 3+ years
Job description
Senior Analyst in the Beauty Customer team, owning analytical work that helps THG's Beauty division understand and grow its customer base across acquisition, retention, CRM, marketing and loyalty.
At a glance
- Work mode
- Remote · Manchester, United Kingdom
What you'll do
- Own analytical projects across the customer lifecycle — acquisition, retention, CRM, loyalty, marketing performance and personalisation
- Build customer segmentations, cohort analyses and behavioural models that the business can act on
- Analyse marketing channel performance — understanding what drives efficient acquisition
- Support development of the Beauty customer KPI framework
- Contribute to marketing mix modelling (MMM) — providing customer and channel inputs, and connecting MMM outputs back to customer-level acquisition and retention decisions
- Synthesise quantitative data with qualitative insight (customer research, surveys, feedback) to build a rounded view of customer behaviour
- Write and maintain SQL queries and analytical scripts — producing accurate, well-documented analysis
- Work with the Engineering team to understand the customer data model
- Build dashboards and reports that communicate customer performance clearly
- Present findings to the Customer Lead and Beauty stakeholders — translating complex analysis into clear business recommendations
- Manage ad hoc analytical requests — prioritising effectively and delivering reliably
- Coach the Customer Analyst — sharing knowledge and providing feedback
- Build strong working relationships across Beauty, Marketing, Brand and Data Engineering — managing stakeholder expectations and competing priorities proactively
What we're looking for
- Experience (typically 3+ years) in customer analytics, CRM or marketing analytics
- Strong SQL skills — comfortable building complex analytical queries
- Experience with customer segmentation, cohort analysis or lifecycle analytics
- Strong storytelling — able to communicate complex analysis clearly to non-technical stakeholders
- Proven ability to work independently and take end-to-end ownership
- Experience with ecommerce analytics — conversion, funnel and site performance metrics
- Skilled at synthesising quantitative data with qualitative insight to form a complete view of customer behaviour
- Strong stakeholder management — able to build trust and manage competing priorities across functions
Nice to have
- Experience in beauty, lifestyle, fashion or e-commerce environments
- Exposure to marketing mix modelling (MMM) or econometric approaches to marketing measurement
- Familiarity with CRM or marketing automation platforms
- Experience with Tableau or equivalent BI tooling
Your team
Beauty Customer team
Team within THG Beauty focused on customer analytics across acquisition, retention, CRM, marketing and loyalty.
Benefits
Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider
- Access bespoke development programmes that have been designed and developed by our in-house L&D team
- 25 days annual leave plus bank holidays
- Day off on your birthday
- Enhanced maternity and paternity pay, depending on length of service
- Up to 10 days compassionate leave
- Buy back up to 3 days each year
- Unlock 2 days volunteer leave after 12-months
- Access face-to-face and virtual appointments with our in-house GP
- Access to our subsidised on-site dentist
- Access our 24/7 Employee Assistance Programme (EAP) which is provided by Bupa
- State-of-the-art on-site gym
- Access to our on-site physio
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme
- Subsidised bus pass from Manchester City Centre to our ICON office
- Up to 50% staff discount on THG brands
- On-site staff shop
- Refer them and get up to £1000 when they pass their probation
- Anniversary gifts when you hit 5 and 10 years of service
Apply
About THG
A global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.
THG is a global ecommerce group with two core businesses, THG Beauty and THG Nutrition, and a portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty.
Mission
To be the global online leader in beauty and sports nutrition.
Key facts
- over 2500 people
- Manchester, United Kingdom
- E-commerce
- Portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty
- Two core businesses: THG Beauty and THG Nutrition
- Powered by a team of over 2500 people
- THG Beauty combines owned brands including ESPA, Ameliorate and Christophe Robin with a marketplace for over 1,300 third-party beauty brands through LOOKFANTASTIC, Cult Beauty, and Dermstore
- THG is a Disability Confident Committed employer
What they value
- Work together
- Lead by example
- Think BIG