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Senior Associate Director, Search
Contract type
Ongoing
Work mode
Hybrid · United Kingdom
Experience
Lead / principal · Not stated
Level inferred from job title
Job description
The SEM Senior Associate Director is the client's senior partner and expert for all paid search for an area of business, responsible for delivering best-in-class media campaigns against client KPIs and leading a large team.
At a glance
- Work mode
- Hybrid · United Kingdom
- Languages
- English
What you'll do
- Support Activation lead and Client Services in capacity planning & resource management for the team
- Be the ultimate owner of media activation best practices, adherence, and automation for your team, while coordinating with the NA/EMEA/APAC teams to ensure consistency and excellence across regions
- Develop strong relationships with key clients, fostering strong relationships and collaborating to deliver innovative thinking and inform our future activation product roadmap
- Supports the strategic vision and drives the overall growth of campaigns, acting as the senior strategic advisor to key clients
- Delivers actionable, top-level recommendations that empower the team to drive continuous performance improvement and exceed client expectations
- Ultimate accountability for adherence to controls and best practices across all relevant platforms and help to manage regional development of search best practice
- Escalating any potential conflicts between best practice and what is best for their region
- Be the primary contact point of contact between the Media Activation team and regular stakeholders both internal & external
- Develop strong relationships with your client, and key suppliers, leading team communications with these stakeholders
- Showcase thought leadership pieces & POVs throughout the course of the year to galvanise and elevate the role within wider industry as an expert
- Deliver quarterly, semi-annual, or annual updates on work quality as it relates to owned workstreams
- Be an inspiring and motivational Leader, leading by example while encouraging and coaching juniors on the team
- Gain a more strategic understanding of the client's business and KPIs, and keep up to date with latest Industry news and be proactive in spotting trends, product releases, and other opportunities which could enhance our activity
- Contribute to the wider regional paid search strategy & goals, provide strategic insight to individual campaign wrap-ups
- Provide timely and actionable feedback to the team to aid in their development, improvement, and progress
What we're looking for
- Demonstrated progression in a role managing a staff of 5+
- Strong written and verbal communication skills across all platforms
- Expert organisational skills, great attention to detail
- Provides high-level oversight through strategic reviews of all tactics
- Concrete knowledge of all areas of digital marketing and media
- Ability to adhere to and meet deadlines and project manage multiple requests
- Excellent client relationship and management skills
- Proven problem-solving skills and ability to think outside of the box for creative solutions
- Ability to lead and motivate team members in a positive light
- Detail oriented and responsive, deadline-driven with strong quantitative reasoning skills
- Delivers results against priorities proactively with little or no senior input
Your team
Media Activation
Benefits
- Competitive medical, group retirement plans, vision, and dental insurance
- Significant paid time off
- Preferential partner discounts
- Employee mental health awareness days
Apply
About WPP Media
WPP's AI-driven media operating unit
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
Mission
To help clients navigate change, capture opportunity, and deliver transformational growth.
Key facts
- Media and advertising
- Part of WPP, the trusted growth partner for the world's leading brands
- Connected through WPP Open and powered by Open Intelligence
- Teams in the office around four days a week (hybrid approach)
What they value
- Creativity, collaboration, and connection