Senior Manager Performance Marketing (Mensch)
Level inferred from job title
Job description
Senior Performance Marketing Manager responsible for managing performance media campaigns for clients, including strategic planning, optimization, media planning and reporting.
At a glance
- Work mode
- Hybrid · Germany
- Languages
- English – very good
What you'll do
- Holistic planning, management and continuous optimization of demanding performance media campaigns to achieve client and performance goals.
- Manage complex online marketing projects focused on paid media, identify growth potential and develop data-based strategies.
- Initiate and coordinate cross-channel website optimization measures and derive recommendations to improve conversion rate and user experience.
- Independently develop media strategies, create targeted media plans and innovative optimization concepts considering budget efficiency.
- Analyze complex campaign data, evaluate relevant KPIs and derive strategic recommendations for continuous performance development.
What we're looking for
- Completed degree or vocational training in marketing, media, business or a related field.
- First experience, ideally in performance marketing.
- Confident use of common planning tools and understanding of relevant online KPIs.
- Good Excel skills, enjoyment of numbers and an analytical understanding.
- Reliable, independent, flexible and team-oriented, keeping an overview under pressure.
- Very good English skills in spoken and written form.
Benefits
Flexible working hours with focus on in-office exchange plus supplementary remote work; overtime can be flexibly compensated.
- 30 vacation days plus one flexible day; additionally 24 and 31 December are free.
- Health benefits, attractive pension plan and mental health awareness days.
- Diverse further training and internal career programs for development within the WPP network.
- Events, employee discounts and highlights such as Job Ticket, Wellhub or Job Bike.
Apply
Direct apply at wppmedia
Opens the job posting at wppmedia
About WPP Media
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
WPP is the trusted growth partner for the world's leading brands, helping clients navigate change and deliver transformational growth through talent, data and partnerships.
Mission
As WPP's global media network, we unite the best platforms, talents and partners to create new opportunities for boundless growth in a connected media world.
Key facts
- Marketing and Advertising
- WPP Media is WPP's AI-driven media operating unit.
- Connected through WPP Open and powered by Open Intelligence.
What they value
- Diversity and equal opportunity are important to us.
- We live diversity and cohesion through numerous Employee Resource Groups and regular internal events.