Senior Manager, Social Commerce DACH (m/f/d) - TikTok Shop

Contract type
Ongoing
Work mode
Remote · Frankfurt am Main
Experience
Senior · Not stated

Level inferred from job title

Job description

Senior Manager Social Commerce DACH responsible for growing and scaling SharkNinja's TikTok Shop and new social commerce platforms for the DACH market. The role combines e-commerce expertise, social commerce insight, and hands-on execution to drive revenue growth.

At a glance

Work mode
Remote · Frankfurt am Main
Languages
German – fluent, English – fluent

What you'll do

  • Manage P&L for TikTok Shop Germany and other social platforms, delivering against sales and profitability targets.
  • Build and scale relationships with TikTok creators, agencies, and affiliates to drive product awareness and sales.
  • Develop, launch, and optimize TikTok campaigns, leveraging data-driven insights to maximize ROI.
  • Strategically plan couponing, discounting, bundles, and seasonal activations to accelerate growth.
  • Work closely with Category Marketing, D2C e-Commerce, operations, and global TikTok teams to ensure smooth execution.
  • Monitor KPIs (GMV, ROAS, CAC, retention) and deliver regular performance updates to leadership.
  • Stay on top of TikTok Shop trends, competitor strategies, and platform updates to keep SharkNinja ahead.

What we're looking for

  • Proven experience in e-commerce, digital marketing, or social commerce.
  • Strong understanding of TikTok's creator economy and affiliate ecosystem.
  • Analytical mindset with experience in data-driven decision-making.
  • Excellent relationship-building and negotiation skills.
  • Strong project management and organizational skills; able to thrive in a fast-paced, entrepreneurial environment.
  • Fluent in German and English (written & spoken).

Nice to have

  • TikTok Shop/affiliate marketing experience strongly preferred.

Benefits

  • Competitive health insurance
  • Retirement plans
  • Paid time off
  • Employee stock purchase options
  • Wellness programs
  • SharkNinja product discounts
  • High impact Learning Programs

Apply

About SharkNinja

A global product design and technology company

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains.

Key facts

  • more than 4,100 associates
  • Needham, Massachusetts
  • Product design and technology / consumer products
  • Products sold at key retailers, online and offline, and through distributors around the world
  • Powered by two trusted, global brands, Shark and Ninja
  • Building an AI-native culture

What they value

  • Outrageously Extraordinary mindset
  • Diversity, Equity, and Inclusion