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Senior Marketing Analyst
Contract type
Ongoing
Work mode
Remote · India
Experience
Senior · 5+ years
Job description
Senior Marketing Analyst on Twilio's global marketing analytics team, supporting International Marketing teams with analytics across B2B and B2C funnels. The role provides insights and strategic guidance to regional VPs of Marketing.
At a glance
- Employment
- Full-time · Employee (employment agreement)
- Work mode
- Remote · India
What you'll do
- Dive deep into marketing performance data across the EMEA region, identifying trends, successes, and areas for improvement
- Provide evidence-based recommendations to the VP of Marketing and the broader marketing organization
- Work closely with sales strategy and analytics, global marketing, and customer engagement teams to ensure a cohesive and integrated approach to market analysis and strategy implementation
- Champion using advanced analytics, marketing technologies, and data-driven insights to fuel innovation within marketing practices
- Craft and deliver compelling presentations and reports that distill complex data into clear, actionable insights
What we're looking for
- At least 5 years of analytical experience with fluency in analytics tools (e.g. Python, Looker, SQL, Tableau)
- 3+ years of experience leveraging data to uncover insights, and communicating to leadership teams to influence business strategy
- A collaborative team player who thrives in cross-functional teams and is adept at building relationships across diverse groups
- Creative and strategic thinker with a passion for leveraging data to drive innovation and improvement in marketing practices
- Bachelor's degree in Marketing, Business, Statistics, or a related field
- Experience working on or with AI products (e.g., LLMs, copilots, RAG apps, workflow tools)
Nice to have
- Prior direct experience building or co-building an MMM model, or working as an embedded analytics partner to an MMM/data science team
- Prior experience in B2B marketing analytics, consulting, or an agency environment
- Experience working across multiple regions or in a global, matrixed organization
- Advanced degrees or certifications in analytics, data science, or similar fields
Your team
global marketing analytics team
Sits alongside regional analytics business partners (EMEA and APJ); a highly visible Analytics team that serves as the trusted advisor to regional VPs of Marketing
Benefits
- Competitive pay
- Generous time off
- Ample parental and wellness leave
- Healthcare
- A retirement savings program
Apply
About Twilio
Shaping the future of communications
Twilio delivers innovative solutions to hundreds of thousands of businesses and empowers millions of developers worldwide to craft personalized customer experiences. It is a remote-first company with a strong culture of connection and global inclusion.
Key facts
- Communications technology
- Remote-first company
- May be asked to report in person on an ad-hoc basis for team gatherings, functional off-sites or customer meetings
- Uses AI to help make its hiring process efficient; every hiring decision is made by real Twilions
What they value
- Twilio Magic