Senior Martech Consultant (Braze)
Job description
Senior Martech Consultant in the Intelligent Marketing practice, configuring, building and optimising customer engagement platforms (primarily Braze) for enterprise clients. Hands-on delivery role shaping use cases, building cross-channel campaigns and Canvases, and supporting migrations and ongoing optimisation.
At a glance
- Employment
- Full-time · Employee (employment agreement)
- Work mode
- Remote · EMEA
- Languages
- English – fluent
What you'll do
- Run use case and requirements sessions with client marketing and CRM teams, turning business goals into buildable, testable journeys.
- Build and configure cross-channel campaigns and Canvases in Braze across email, push, in-app, SMS and other messaging channels.
- Write and maintain dynamic, personalised content using Liquid, Connected Content and Content Blocks, driven by customer attributes and events.
- Set up the data behind each journey: user attributes, custom events, segments and audience syncs from the CDP and data warehouse.
- Support migrations from legacy marketing automation platforms, including template, data and journey rebuilds, parallel running and cutover.
- Plan and run testing, from QA, seed lists and previews through to A/B tests, multivariate tests and control groups.
- Monitor deliverability, performance and data flows, and diagnose issues across the stack before they reach the client's customers.
- Build consent, preference management and regulated content controls into every journey, including GDPR and sector-specific requirements.
- Enable client teams through documentation, training and hands-on coaching so they can run the platform day to day.
- Contribute to BPX delivery accelerators, templates and reusable assets, and support pre-sales with scoping and effort estimates.
What we're looking for
- Braze certification (Certified Practitioner or above) is preferred; strong candidates from other engagement platforms who commit to achieving Braze certification within their first three months will also be considered.
- Four or more years hands-on in marketing automation or customer engagement platforms, ideally in a consulting, agency or enterprise martech team.
- Proven build experience on multi-step, multi-channel journeys, with a sound grasp of segmentation, triggers, throttling and frequency capping.
- Working knowledge of HTML and CSS for email and message templates, and comfort with Liquid or similar templating languages.
- Understanding of how customer data reaches an engagement platform, from CDPs such as Segment and warehouses such as Snowflake, via APIs, SDKs and data syncs.
- Practical grasp of GDPR, ePrivacy and consent management.
- Consulting or agency background, credible with client marketers and comfortable working alongside data engineers and architects.
- Fluent English and the right to work in an EMEA country where BPX operates.
Nice to have
- Certifications in Twilio Segment, Adobe Marketo Engage, Salesforce Marketing Cloud or Adobe Journey Optimizer.
- SQL.
- Familiarity with product analytics and experimentation tools such as Amplitude.
- Experience in financial services or other regulated industries.
Your team
Intelligent Marketing practice
A growing team that owns engagement delivery on some of BPX's largest programmes, from platform migrations through to ongoing optimisation.
Benefits
- Competitive salary, benchmarked to local market and individual experience.
Apply
About Bluprintx
Front Office Transformation Experts
Bluprintx (BPX) is a global, AI-powered consultancy built to design and deliver the intelligent front office for CMO and CRO executives. Private equity-backed and scaling fast, with 300 active customers across 10 countries and more than 1,750 implementations. BPX helps companies untangle operational complexity, delivering strategy and implementation across the full front office with a proprietary methodology that builds sustainable enabled ecosystems.
Mission
To design and deliver the intelligent front office for CMO and CRO executives, connecting people, technology, and AI to turn fragmentation into performance.
Key facts
- Consulting
- Private equity-backed and scaling fast
- 300 active customers across 10 countries
- More than 1,750 implementations
- Gold Adobe Solution Partner
- Salesforce Summit Partner
Partners & customers