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Senior Product Manager, User Acquisition
Contract type
Ongoing
Work mode
Remote
Experience
Senior · 5+ years
Job description
Senior Product Manager, User Acquisition at RevenueCat, a zero-to-one role exploring how RevenueCat can help app developers acquire users, not just monetize them. The first dedicated product hire in this space, reporting to the product lead for Ads.
At a glance
- Employment
- Full-time
- Work mode
- Remote
What you'll do
- Deeply understand how app developers acquire users today, identify where RevenueCat has an opportunity to solve problems meaningfully better, and turn those insights into products we can test, ship, and scale
- Spend significant time with developers understanding how they acquire users today, how they evaluate acquisition performance, and where the process is painful, expensive, fragmented, or opaque
- Build a deep understanding of RevenueCat's existing acquisition-related products, integrations, data, customer research, and technical capabilities
- Build strong working relationships with engineering, design, data, go-to-market, and other product teams whose work intersects with user acquisition
- Develop a clear picture of the acquisition ecosystem, the problems RevenueCat is particularly well positioned to solve, and the biggest assumptions we still need to test
- Form your own point of view on where RevenueCat could create differentiated value in user acquisition
- Narrow the broad user acquisition opportunity into a small number of concrete product hypotheses, grounded in customer research, market understanding, and RevenueCat's unique advantages
- Recommend where we should focus first — and why
- Validate that direction through prototypes, design partners, technical exploration, lightweight product experiments, or an initial shippable bet
- Establish a learning agenda that makes the biggest risks and unanswered questions explicit
- Align senior stakeholders around what we're testing, what we're not pursuing yet, and what evidence would cause us to change direction
- Ship our first substantive user acquisition product bet, or generate enough evidence to decisively change or stop it
- Independently drive product discovery, prioritization, and execution for the user acquisition area
- Establish a clear strategic direction for RevenueCat in user acquisition, supported by customer behavior and product evidence
- Be the primary IC product owner for User Acquisition and the internal domain expert on how app developers acquire, measure, and optimize users
- Help define how RevenueCat's monetization data, developer footprint, and advertising capabilities can work together to create a differentiated position in app growth
What we're looking for
- 5+ years of experience owning meaningful product or growth decisions end-to-end
- Deep, hands-on experience with mobile user acquisition—either directly managing and optimizing acquisition for mobile apps, or building products and infrastructure used by mobile acquisition teams
- Understand how app developers actually acquire users, measure performance, and make decisions about where to spend their next dollar
- Understand the modern mobile acquisition stack, including MMPs and attribution, Apple Ads, Meta and Google advertising products, conversion APIs, and related measurement infrastructure
- Reason clearly about attribution, performance-marketing economics, and privacy; understand CAC, LTV, ROAS, optimization signals, ATT, SKAdNetwork/AdAttributionKit, consent management, and how downstream behavior should influence acquisition decisions
- Thrive in zero-to-one environments: take a large, ambiguous opportunity, identify the most important unanswered questions, narrow it into product bets, and find pragmatic ways to test those bets
- Sufficiently technical to work closely with engineering on integrations, APIs, SDKs, data flows, identity, attribution, and other technical product decisions
- Communicate clearly across different audiences and media, particularly in writing
Your team
Ads
The product lead for Ads; the role focuses on user acquisition, an extension of how RevenueCat helps developers grow
Benefits
- Competitive equity in a fast-growing, Series C startup backed by top-tier investors, including Y Combinator
- 10-year window to exercise vested equity options
- A fully remote environment designed around autonomy and flexibility
- 4-5 weeks of flexible time off annually
- Paid desk at a co-working space
- Workspace budget and continuous learning stipend
Apply
Direct apply at RevenueCat
Opens the job posting at RevenueCat
About RevenueCat
The default monetization platform for mobile
RevenueCat gives app businesses the infrastructure and tools to build, run, and improve their monetization. Since graduating from YC's S18 batch, we've grown into the default monetization platform for mobile. We're in 50%+ of newly shipped subscription apps, we process $16B+ in annual purchase volume, and we help everyone from a solo developer to the OpenAI mobile team understand and grow their revenue.
Key facts
- 150+ people
- In 50%+ of newly shipped subscription apps
- Processes $16B+ in annual purchase volume
- Remote-first team of 150+ people across 25+ countries
- Graduated from YC's S18 batch
- Series C startup backed by top-tier investors, including Y Combinator
Partners & customers
Y CombinatorOpenAI
What they value
- Customer Obsession
- Always Be Shipping
- Own It
- Balance