Werkstudent Marketing (m/w/d)

Contract type
Part-time
Work mode
On-site · Köln, Germany
Experience
3 years

Job description

A working student position at a social commerce agency in Cologne, supporting TikTok Shop management, creator outreach, campaigns and reporting.

At a glance

Employment
Part-time · Employee (employment agreement)
Work mode
On-site · Köln, Germany
Languages
German – very good, English – good

What you'll do

  • Support the operational management and optimization of TikTok Shops
  • Research, identify and approach suitable content creators and influencers
  • Support planning, execution and evaluation of TikTok campaigns
  • Observe TikTok trends, analyze successful videos and contribute creative ideas
  • Support KPI evaluation and creation of performance reports
  • Work closely with Growth, Creator and Shop Management teams on operational projects
  • Contribute ideas to make internal processes more efficient

What we're looking for

  • Currently enrolled at a university, ideally in business, marketing, media, communication or similar
  • Interest in social media, e-commerce, influencer marketing and digital trends
  • Understands what TikTok content works and why
  • Works independently, in a structured and reliable way
  • Communicative, creative and willing to take responsibility
  • Very good German and good English skills

Nice to have

  • First experience in marketing, e-commerce or social media is a plus but not required
  • Motivation, curiosity and willingness to learn matter more than previous CV

Benefits

  • Work directly on real projects for exciting international brands
  • Insights into TikTok Shop, creator marketing, growth management and e-commerce
  • Can contribute own ideas and take on responsibility early
  • Flat hierarchies, short decision paths and a motivated international team
  • Support for personal and professional development
  • Modern office in Cologne with drinks, coffee, snacks and fresh fruit
  • Open, collegial team spirit with collaboration and mutual support

Apply

About GENUINE Beauty GmbH

Join GENUINE. Shape the Future of Social Commerce.

A dynamic and fast-growing social commerce agency based in Cologne.

Mission

Help international brands succeed on TikTok Shop and achieve sustainable growth through innovative marketing strategies, creator collaborations and data-driven shop management.

Key facts

  • Köln, Germany
  • Social Commerce / Marketing Agency
  • Fast-growing social commerce agency based in Cologne
  • Supports international brands on TikTok Shop

What they value

  • Creative ideas and fast decisions
  • People who want to make a difference