Country Sales Manager UK & Ireland

generalmotors

Contract type

Ongoing

Work mode

Remote

Experience

3 years

Job description

The Country Sales Manager is accountable for GM Europe's commercial performance and market execution in the assigned country or market(s), including sales and service performance. The role translates regional strategy into an integrated country plan, leads the market-facing commercial organisation and drives the country Network Strategy.

At a glance

Work mode: Remote

What you'll do

Translate GM Europe's strategy into a clear country plan and own agreed outcomes for market development, sales, service, volume, revenue, profitability and customer experience.
Lead the country Network Strategy, ensuring an effective and efficient network footprint aligned with GM Europe's direction and local market characteristics.
Propose and agree with the Marketing team the country media and marketing strategy required to support sales and revenue targets, using customer, market, competitor and partner insight to guide priorities.
Develop and monitor business plans with partners and maintain effective forecasting, performance management, reporting and governance routines.
Analyse sales performance, market trends and competitive activity to identify opportunities and drive sustainable growth.
Set priorities, deploy resources and make commercial decisions within agreed governance and delegated authority.
Lead relationships with dealerships, fleet customers, distributors, importers, agents and other route-to-market partners.
Manage the applicable route-to-market model, including direct-to-consumer, dealer, distributor, importer, agency and wholesale channels.
Where relevant, manage relationships with Independent Aftersales Market stores and other service partners.
Set clear expectations for partner performance, capability, customer experience and commercial contribution, and address gaps promptly.
Lead partner selection, onboarding, readiness and continuous improvement.
Use customer and partner insight to shape market plans and commercial decisions.
Represent GM Europe in relevant senior internal and external forums.
Deliver a consistent, customer-first and brand-appropriate experience across all customer and partner touchpoints.
Monitor customer satisfaction and feedback, resolve issues and improve customer and partner journeys.
Execute the country Network Strategy to improve network coverage, capability, sales and service performance.
Support training, compliance and operational readiness across the applicable network.
Identify and escalate material customer, service, network and operational risks.
Coordinate local execution of assigned GM brand plans while protecting each brand's positioning, standards and customer proposition.
Support product launches and coordinate aligned marketing and advertising activities across GM and partner networks.
Align product, pricing, campaign, retail, distribution, inventory and partner activities, promoting the effective use of data, systems and standard processes.
Collaborate with Sales and Distribution Operations, CVO and Strategic Sales Development to improve new- and used-vehicle flows and identify additional sales opportunities.
Align country priorities with Marketing, Product, Aftersales, Finance, Logistics, Legal, Compliance, HR, Customer Care and other relevant teams.
Lead cross-functional initiatives, clarify decision rights and ensure timely escalation, resolution and communication of issues.
Lead, develop and motivate the country organisation through clear objectives, coaching, prioritisation and accountability.

What we're looking for

Experience in a commercial, market, sales, service, network, partner or operations environment.
Experience managing complex, customer-facing or partner-led operating models.
Strong commercial judgement and the ability to translate strategy into measurable outcomes and disciplined execution.
Strong stakeholder management, influencing and negotiation skills.
Ability to lead through change, build cross-functional alignment and develop high-performing teams.
Data-driven approach to performance management, forecasting, market analysis and decision-making.
Sound understanding of governance, compliance, risk management and delegated authority.

Your team

GM Europe

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About General Motors

Mission

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.