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Partner Marketing Manager

Mind Partners
Contract type
Ongoing
Work mode
Remote · Afghanistan, Albania, Algeria, Andorra +40
Experience
3 years

Job description

Partner Marketing Manager role at Arkance, recruited by Mind Partners, to drive demand generation and brand awareness for new partner solutions marketing and go-to-market activation across EMEA, starting with the Egnyte alliance. The role reports to the EMEA Product and Services Marketing Director and works closely with partners, regional sales, services and marketing teams.

At a glance

Work mode
Remote · Afghanistan, Albania, Algeria, Andorra +40
Languages
English – fluent

What you'll do

  • Act as the main marketing point of contact for assigned strategic partners, at first focusing primarily on Egnyte
  • Develop and coordinate joint marketing plans with partners
  • Translate partner priorities into actionable EMEA marketing programmes
  • Manage co-marketing initiatives, MDF/funding requests and reporting
  • Coordinate activity across EMEA and local marketing teams
  • Activate GTM strategies developed in collaboration with Product Marketing
  • Coordinate partner launches and market activation across EMEA
  • Ensure alignment across partners, Product Marketing, sales, services and local marketing teams
  • Support the development of PowerPoint presentations and dynamic slide templates, marketing collateral across channels, sales enablement material and visual assets using design tools (Canva, Figma, or Office)
  • Execute targeted campaigns (ABM, digital, events)
  • Coordinate with EMEA and local marketing teams for campaign delivery and content creation
  • Manage and optimise landing pages, email campaigns and lead generation activities
  • Work with Product Marketing to activate and adapt pitch decks, one-pagers, sales playbooks and ROI tools for partner GTM activities
  • Support partner and sales enablement, training and key opportunities
  • Track and report on key KPIs: lead generation and conversion to opportunity, pipeline contribution, campaign performance
  • Provide insights and recommendations to improve results of marketing initiatives and sales plays
  • Support additional partner and product marketing initiatives as needed, in line with business priorities

What we're looking for

  • Strong execution capability (campaigns, content, coordination)
  • Good understanding of product and solutions marketing fundamentals
  • Clear, concise and impactful communication, with the ability to adapt messaging to different audiences and stakeholders
  • Ability to operate effectively in complex, cross-functional environments, navigating multiple stakeholders, markets and competing priorities
  • Ability to manage multiple stakeholders and projects
  • Proficiency in designing high-converting sales decks, presentations, and enablement assets using tools like PowerPoint, Canva, or Figma
  • Familiarity with digital marketing tools (HubSpot, CRM, CMS, analytics)
  • Budget management
  • Startup mentality - takes ownership and moves fast
  • Hands-on executor - comfortable doing as well as coordinating
  • Self-sufficient - able to operate with autonomy
  • Aesthetic & detail-oriented: high bar for visual quality and brand consistency across all internal and external-facing assets
  • Proactive - identifies opportunities and acts on them
  • Commercial mindset - understands how marketing drives revenue
  • 3–6 years in partner marketing or demand generation roles
  • Experience in B2B SaaS or digital solutions
  • Exposure to sales-led environments
  • Fluent in English (mandatory)
  • Willingness to travel across EMEA as requested

Nice to have

  • Other European languages are a plus

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About Arkance

Arkance is a leading provider of digital solutions for the construction, manufacturing, and infrastructure industries. With a strong focus on innovation and sustainability, Arkance empowers businesses to accelerate their digital transformation and build a better world.

Mission

Empowers businesses to accelerate their digital transformation and build a better world

Key facts

  • digital solutions for the construction, manufacturing, and infrastructure indust
  • Partnering with Mind Partners, an executive search firm with offices in London and Paris, to appoint their Partner Marketing Manager position
  • Strategic alliance with partners in the AEC ecosystem, starting with Egnyte

Partners & customers

Egnyte

What they value

  • Innovation
  • Sustainability